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Legendary Time-honored Brands
Legendary Time-honored Brands

Detailed introduction
This film (drama)Also known as传奇老字号,is aMainland ChinaProducerporn video,At2019Released in year
。The dialogue language isMandarin Chinese,Current Douban rating0.0(For reference only)。
"Legendary Time-honored Brands" is an original cultural program that gives new images to time-honored brands and revitalizes old traditions with new strength. The first season of the documentary "Legendary Time-honored Brands" consists of 15 episodes, gathering 15 time-honored Chinese brands with deep cultural heritage from across the country. The core concept is "Renewing based on the Old," using visual imagery to attract audiences and storytelling as a medium to showcase the past and present of these brands. This program focuses on the inheritance of skills and wisdom from our ancestors, emphasizing the craftsman spirit of striving for excellence and the integrity-based business ethics. It uses time-honored enterprises across the nation as a foundation, adopting the latest cinematic program format, complemented by interviews with multiple experts, to explore the century-old business secrets, promote traditional corporate culture, and expand the influence of time-honored brands, allowing more young people to recognize, understand, and appreciate them. The "Legendary Time-honored Brands" show aims to attract core audiences using the strongest visual storytelling techniques, narrating the historical legends of time-honored brands and their new contemporary images, while also providing unique high-level interpretive perspectives to provoke new thoughts and actions among core audiences. Additionally, the simultaneous broadcasting by five provincial TV stations is a first in domestic television, and this five-star matrix will definitely build a broader platform for the international dissemination of Chinese brands. "Legendary Time-honored Brands" is not just a large commercial documentary series; it is also an initiative launched by the Ministry of Commerce in collaboration with various media outlets. In this initiative, the creators aim to bring to life the time-honored brands that have solidified in people's minds, reinterpreting China's commercial legends, enhancing the younger generation's sense of recognition towards old brands, and revitalizing the cultural status of time-honored brands in the new era. Starting from December 17, 2018, the five provincial TV stations in Shanxi, Hebei, Hubei, Jilin, and Yunnan will broadcast the program simultaneously. The specific broadcast schedule is: Jilin and Hubei TV on Mondays, Shanxi and Hebei TV on Tuesdays, and Yunnan TV on Fridays. Everyone is welcomed to tune in to these five TV stations at that time to watch "Legendary Time-honored Brands," presenting the timeless charm and perpetual development of century-old commercial legends!