CEO

CEO

Drama

Wu Tianming

Shi Liang, Ma Yue, Juan Zi, Patrick Boucher

2002

Mainland China

Film review analysis↗

Completed

Mandarin Chinese

125 minutes

2025-02-20 03:32:08

Detailed introduction

This film (drama)Also known as首席执行官,is aMainland ChinaProducerwomen sex,At2002Released in year 。The dialogue language isMandarin Chinese,Current Douban rating7.1(For reference only)。
In 1985, to save the nearly bankrupt Qingdao Refrigerator Factory, the newly appointed factory director Ling Min (played by Shi Liang) went to Cologne, Germany, to introduce advanced German production lines. Due to tight finances and the distrust of the German side toward the Chinese side, the Germans proposed a factory inspection and moved the inspection date forward; if the factory failed the inspection, the signed contract would automatically become invalid. Ling Min led all the employees to work overtime and successfully passed the German inspection, finally securing the contract. The challenges had just begun. To enhance the quality awareness of the employees, Ling Min took the lead in smashing seventy-six substandard refrigerators. This act deeply shocked the employees, who had been indifferent to quality issues, and provided a valuable lesson for all Haier employees. Due to its high quality, Haier became China's top brand. However, Ling Min was not satisfied with the current achievements. Based on a correct assessment of the national situation and policies, he proposed a diversification development strategy and established Haier Industrial Park. Nevertheless, the pressure of funding and skepticism from various sectors followed. Would foreign investment succeed? Could Haier's fate truly be in the hands of Haier people...?